Sunday, March 09, 2025

Iconic but anonymous: a brief case study in the photographic representation of indigenous women in Brazil

"O fato de que, em trezentos anos de convivência com centenas de tribos, menos de quarenta pessoas tenham merecido o registro de seus nomes e em geral por razões banais, ilustra bem a insignificância, para o branco, do índio enquanto ser humano. Em meados do século XVIII o próprio João Daniel, missionário e bom conhecedor da Amazônia, dizia que os índios “só pelas feições parecem gente, [mas] no viver e trabalhar se devem entender por feras”."

(Porro, Antonio. 2007. Dicionário etno-histórico da Amazônia colonial. São Paulo: Instituto de Estudos Brasileiros, USP)



Between 1990 and 1994, the Casa da Moeda do Brasil (Brazil's national mint) circulated a one thousand cruzeiro note (*) celebrating a national hero: Marshall Cândido Mariano da Silva Rondon (1865-1958), who presided over the country's Serviço de Proteção aos Índios (SPI), the national bureau in charge of indigenous affairs. Rondon's task included building telegraph lines to connect Brazil's vast unknown West (inhabited by many uncontacted indigenous societies) to the rest of the country. In a country where the massacre of indigenous populations in the name of "progress" was still the norm, Rondon's motto, "die, if you must, but never kill an Indian" (Ribeiro 1954), gave him a mythical aura in the popular imaginary. Rondon is one of the most celebrated figures in the country's history, and his name is enshrined in a state (Rondônia), towns (Rondonópolis, etc.), streets, and neighborhoods. The banknote is part of a series featuring prominent Brazilian intelectuals (including writers Carlos Drummond de Andrade, Mário de Andrade and Cecília Meireles, scientists Vital Brazil and Augusto Ruschi, and composer Carlos Gomes).

On its face the bill features a photograph of Rondon, flanked by a telegraph station and a map outline of Brazil. The reverse side features photographs of two Karajá Indians (with their typical circular facial tattoos) taken by SPI members during the 1950s or 1960s. The image of the Karajá is juxtaposed with a Nambikwara maloca (collective hut) and images of traditional indigenous subsistence (fish, manioc) and material culture items (a maraca and several ritxoko, popular clay figurines made by Karajá women). Thoroughly decorated with indigenous graphic motifs, the $1000 cruzeiro bill is a thing of beauty, in my admitedly-biased opinion (as a native of Central Brazil who's worked closely with the Karajá since my undergraduate years, leading to an MA and a PhD on their language).




Notoriously anonymous


Thanks to their inclusion in the currency bill, these photographs of the Karajá are among the most recognizable images of indigenous individuals in recent Brazilian history. One of the pictures (the one to the left) gained additional notoriety after being used (with alterations) on the cover of the 1996 album Roots of the internationally-aclaimed heavy metal band Sepultura, which includes collaborations with Xavante (not Karajá) singers. A 2010 magazine article, describing the cover as one of "ten greatest covers" in the history of Roadrunner Records, calls the photograph "found art." Besides signaling the band's return to their Brazilian roots, the picture had the advantage of being freely available, according to frontman Max Cavalera: "It's public domain so anybody could use it and we didn't have to pay anything."



Since they are in public domain (thanks to a government-led chain of expropriation and decontextualization), the pictures became fair game for commercial exploitation, culminating with their use on a dress modeled by actress Natalie Portman, created by Jean-Paul Gaultier (1996), a designer famous for resorting to cultural appropriation under the guise of diversity appreciation:



Although promptly recognizable, the Karajá individuals in these photos have remained nameless. That may be seen as the continuation of a tendency pointed out by Antonio Porro (2007) in the epigraph above, referring to the initial three centuries of Brazil's colonization: the fact that very few indigenous individuals had their names documented, illustrating "the insignificance, to the white man, of the Indian as a human being." In the case at hand, such anonymity is even more regrettable, as the information would be easily retrievable, if there had been political will to do so. The photos were taken at fairly recent dates by expert government employees (indigenistas) with deep familiarity with the Karajá. In addition, they were presumably obtained from the Museu do Índio, an excellent federal museum founded by Darcy Ribeiro to popularize knowledge of the country's indigenous cultures that houses a wealth of materials collected by members of the SPI (and its successor, FUNAI).

Repatriating memories

I became initially acquainted with the identity of one of the Karajá individuals portrayed in the one thousand cruzeiro bill thanks to my Karajá friend and teacher, the late Ijeseberi Karajá. With undeniable pride he explained that the young lady portrayed on the right of the bill's reverse was his aunt Jijukè (after whom he named his daughter), photographed by João Américo Peret (1926-2011), an SPI indigenista who left fond memories among the Karajá. The information was later corroborated when a book by Peret was added to the Curt Nimuendajú Digital Library (thanks to the generosity of Renato Nicolai, curator of our Coleção Nicolai): Mitos e lendas Karajá : Inã son wéra (Peret 1979). There, on page 18, one finds the iconic picture, duly identified as Didiué (a Portuguese spelling for Jijuè, which is the male-speech form of Jijuké's name).



Although the identity of the other individual on the reverse of the one thousand cruzeiro bill seems to remain unknown, the discovery of the photograph's original version helps clarify some common misunderstandings resulting from its gradual decontextualization ("discovery" here being a rather relative term, as the picture has been publicly available for a while). The original picture is available online as part of the digitized collections of famed Brazilian anthropologist Berta Ribeiro (1924-1997), who probably obtained it from the Museu do Índio collections, where it's attributed to Mário Simões (another SPI indigenista familiar with Karajá culture) or Nilo Velloso. The original shows a Karajá woman apparently breastfeeding a baby, the latter wearing a dexi bracelet, its hand resting on the mother's breast. The currency bill, on the other hand, shows a rather cropped version, erasing the baby—and the subject's gender: the picture is often mistaken to be that of a male, as the Casa da Moeda's own website describes the individuals as a Karajá "couple," a mistake that's been reproduced in social and popular media. Wikipedia describes her as "an indigenous man of the Karajá tribe," while through no fault of their own Sepultura fans usually refer to her as "the guy from the cover of Roots."



By describing how a case of seemingly benign homage may evolve into an obvious example of cultural erasure and appropriation, I hope this article contributes to shed some light on the social responsibilities involved in the guardianship of indigenous knowledge. When discussing cultural repatriation, much emphasis tends to be placed on the return of material artifacts, but memory repatriation is even more urgent. As indigenous elders pass away, the link between the materials deposited in research institutions and the communities where they originated tends to disappear. Particularly in the case of Brazilian ethnography, much of the photographic collections tend to lack adequate contextualization. Since much of such documentation was produced by government indigenistas in the second half of last century, as illustrated by the photographs discussed in this article, time is of the essence to promote cooperation between institutional and community guardians to provide collections with accurate context while returning a wealth of knowledge back to their legitimate owners. For that, digital collections may play an essential role, as long as they provide for unencumbered public input and promote active participation from indigenous communities.

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Published originally on March 9th, 2024. Preliminary version.
These notes started as a Tumblr post, in Portuguese.
(*) The cruzeiro was replaced by the real as Brazil's currency in 1994.